Marketing Copywriter

HeyMarvin

Tempo pienoIndia2,500,000-2,700,000 INR per year
Marketing Copywriting AI SaaS Campaigns LandingPages Emails Ads BehavioralPsychology CRM AutomationTools

Company Overview

HeyMarvin is one of the fastest-growing research platforms, trusted by some of the world's largest companies including Microsoft, Best Buy, LinkedIn, Sonos, and 7-11. Funded by notable investors like OpenAI CEO Sam Altman and first PayPal board member Scott Banister, HeyMarvin is an AI-native research system that integrates all customer feedback and research into one central, searchable hub — enabling anyone to get the answers they need when they need them. Headquartered in Oakland, CA, with more than 100 passionate employees across three countries, the company is united by its mission: To build a future where every strategic business decision is grounded in the voice of the customer.

Job Title

Marketing Copywriter

Remote Location

Remote - India

Job Overview

HeyMarvin is seeking a Marketing Copywriter to write conversion-focused copy across campaigns, landing pages, emails, and ads. This role will translate a sophisticated product into messaging that resonates with enterprise buyers and drives real pipeline. The ideal candidate will care as much about why copy works as how it reads. You will report to the Corporate Marketing Manager, with direct access to go-to-market colleagues and customer insights.

Job Responsibilities

  • Write conversion-focused copy for landing pages, paid campaigns, email sequences, and ads targeting Fortune 500 companies
  • Lead copy end-to-end for marketing campaign launches, from awareness ads through nurture emails, landing pages, and sales follow-up sequences
  • Develop enablement copy (such as outbound sequences, one-pagers, and battle cards) in close partnership with the sales team
  • Audit existing content across key channels and recommend improvements to ensure consistency in brand voice and tone
  • Partner with leaders across go-to-market teams (events, demand gen, product marketing, sales) to deliver copy aligned with campaign goals
  • Run structured A/B tests on headlines, CTAs, subject lines, and ad copy, and share learnings with the broader team
  • Manage multiple projects independently, balancing speed, quality, and creativity
  • Update and evolve the brand style guide to maintain consistency across all written materials
  • Leverage HeyMarvin's own research platform to mine customer insights, language, and objections directly — and use that intelligence in every piece of copy

Requirements

  • 3-5 years of professional copywriting experience (conversion-focused preferred) in a fast-paced B2B environment
  • Experience writing for a technical or SaaS product, with the ability to make complex functionality feel simple and compelling to a non-technical buyer
  • Proven portfolio demonstrating ad copy, campaign copy, or conversion-driven writing
  • Understanding of behavioral psychology to engage and influence target audiences
  • Ability to work autonomously and manage multiple projects simultaneously using async tools (e.g., Asana, Slack)
  • Proficiency with using AI writing tools (e.g., ChatGPT, Claude) while maintaining editorial judgment and a non-negotiable quality bar
  • Strong collaboration skills and ability to work with cross-functional teams
  • Excellent written and verbal communication skills

Preferred Qualifications

  • Experience working with enterprise brands and Fortune 500 companies
  • Background in research or customer feedback platforms
  • Familiarity with marketing automation tools and CRM systems

Benefits

  • Health Insurance
  • Provident Fund (PF)
  • Gratuity
  • Competitive salary range: 2,500,000 - 2,700,000 INR per year
  • Remote work flexibility
  • Opportunity to make high impact on marketing campaigns and shape brand voice
  • Collaborate with a smart and creative team
  • Access to direct customer insights that inform your copy
  • Environment that encourages experimentation, learning, and growth

Why Join Us

This role offers an immediate opportunity to make a high impact on marketing campaigns and shape our brand voice. You'll collaborate with a smart and creative team, gaining access to direct customer insights that inform your copy. The environment encourages experimentation, learning, and growth, allowing you to contribute meaningfully to both performance-driven and creative initiatives while expanding your skills in a dynamic, fast-paced organization.

About the Team

You will be working closely with a globally distributed team that values creativity and performance. You'll be part of a vibrant group solving exciting challenges and shaping the voice of a product that is loved worldwide.

How to Apply

To be considered, please submit your application and include 2-3 portfolio samples or writing examples that best demonstrate your conversion-focused work. Apply now through the Rippling application portal.