Product Marketing Associate I India

Company Overview

HighLevel is a cloud-based, all-in-one white-label marketing and sales platform that empowers marketing agencies, entrepreneurs, and businesses to elevate their digital presence and drive growth. We are proud to support a global and growing community of over 2 million businesses, from marketing agencies to entrepreneurs to small businesses and beyond. Our platform empowers users across industries to streamline operations, drive growth, and crush their goals. HighLevel processes over 15 billion API hits and handles more than 2.5 billion message events every day. Our platform manages 470 terabytes of data distributed across five databases, operates with a network of over 250 microservices, and supports over 1 million domain names.

With over 2,000+ team members across 15+ countries, we operate in a global, remote-first environment. We are building more than software; we are building a global community rooted in creativity, collaboration, and impact. We take pride in cultivating a culture where innovation thrives, ideas are celebrated, and people come first, no matter where they call home.

Every month, our platform powers over 1.5 billion messages, helps generate over 200 million leads, and facilitates over 20 million conversations for the more than 2 million businesses we serve.

Job Title

Product Marketing Associate I

Reports To: Manager, Product Marketing

Remote Location

India, Remote

Schedule: 2PM - 11PM IST

About the Role

We're seeking a dynamic Product Marketing Associate passionate about all aspects of product marketing. You thrive when refining and optimizing marketing workflows, coordinating webinars and marketing communities, managing schedules and automations, building compelling presentation decks, and supporting cross-functional initiatives. You are driven to become a true product expert on the HighLevel platform and can translate that expertise into impactful marketing programs. This role is ideal for someone who takes ownership, moves fast, and brings both structured execution and emerging strategic thinking to their work.

Job Responsibilities

• Content Creation Operations: Manage logistical tracking and coordination to ensure Content Army creators receive timely assignments, oversee payment coordination and track performance metrics, and identify opportunities to improve workflows and efficiency
• Event & Webinar Coordination: Coordinate Product Marketing events including Town Halls, webinars, and partner sessions, manage end-to-end event logistics including scheduling, presenter coordination, and follow-ups
• Campaign & Project Management: Manage execution of marketing campaigns including events, drip campaigns, and landing pages, build and maintain marketing automations and workflows within HighLevel, and manage project timelines, dependencies, and multiple initiatives simultaneously
• Presentations & Enablement: Build high-quality, on-brand presentation decks, develop and maintain product marketing collateral such as one-pagers, blogs, and comparison docs
• Product Expertise & In-App Marketing: Develop strong working knowledge of the HighLevel platform, build in-app marketing experiences (Pendo) to drive adoption and engagement, and act as a reliable product knowledge resource for internal teams

Requirements

• Proficiency in leveraging AI tools (ChatGPT, Claude, Gemini)
• Strong organizational skills with ability to independently execute
• Ability to think from a customer perspective
• Strong project management capabilities
• Clear and effective communication skills
• Ability to operate in a fast-paced environment with moderate ambiguity
• Up to 2 years of experience using HighLevel products/services
• Up to 2 years of marketing experience
• 1 year of project management experience
• Experience with tools like ClickUp, Asana, HubSpot, Pendo, GA4, etc.

Competencies

• Written Communication: Writes clearly and informatively; edits work for spelling and grammar; varies writing style to meet needs
• Customer Obsessed: Responds to customer needs; seeks feedback; supports service excellence
• Professionalism: Demonstrates accountability, respect, and composure under pressure
• Bias for Action: Takes initiative, supports team goals, and collaborates effectively
• Dependability: Follows instructions, meets deadlines, and communicates proactively

Benefits

• Remote-first work environment
• Work with a global team across 15+ countries
• Opportunity to become a platform expert on HighLevel
• Be part of a company supporting over 2 million businesses
• Collaborative and innovative culture

Equal Employment Opportunity

The company is an Equal Opportunity Employer. As an employer subject to affirmative action regulations, we invite you to voluntarily provide demographic information. This information is used solely for compliance with government recordkeeping, reporting, and other legal requirements.

How to Apply

Click the "Apply for this job" button to submit your application. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans.